This video shows how you can create a landing page simple and it is laid out for you. In this video I show you how to integrate your auto responder to the squeeze page. I am using Unbounce which has a 30 day free offer and I suggest you sign up so you can see the quality of the templates here.
At minimum, every ad group should have its own landing page and creating a landing page for each ad may be even better. By creating ad-specific landing pages you can tailor the content more specifically to the text of the ad that was clicked on.
The only complicated part is the web form and I actually show you how it is done but other than that its a quick one two three process.
Your landing page is the first page your customers see after clicking on your ads and it's their response to the page that really determines the success or failure of your ad campaign. What's more, Google now evaluates your landing page in determining the quality score for your ads. Having a good quality score will improve your ad ranking and your CPC, making your ad campaign more cost-effective.
You then go get the voucher and just create an ad on Facebook. Buying clicks to the page you've created , come back and see if it is converting. You also want to split test, meaning have different landing pages and see which one is getting the most opt ins.
For example, if your ad is for "Radio-Controlled Widgets for Left-Handers," make sure your landing page headline refers not just to "radio-controlled widgets" (and certainly not just to "Widgets") but specifically refer to radio-controlled widgets for left-handers. The more specific your ad is, the more likely a highly specific landing page is to keep your customers' attention.
At minimum, every ad group should have its own landing page and creating a landing page for each ad may be even better. By creating ad-specific landing pages you can tailor the content more specifically to the text of the ad that was clicked on.
The only complicated part is the web form and I actually show you how it is done but other than that its a quick one two three process.
Your landing page is the first page your customers see after clicking on your ads and it's their response to the page that really determines the success or failure of your ad campaign. What's more, Google now evaluates your landing page in determining the quality score for your ads. Having a good quality score will improve your ad ranking and your CPC, making your ad campaign more cost-effective.
You then go get the voucher and just create an ad on Facebook. Buying clicks to the page you've created , come back and see if it is converting. You also want to split test, meaning have different landing pages and see which one is getting the most opt ins.
For example, if your ad is for "Radio-Controlled Widgets for Left-Handers," make sure your landing page headline refers not just to "radio-controlled widgets" (and certainly not just to "Widgets") but specifically refer to radio-controlled widgets for left-handers. The more specific your ad is, the more likely a highly specific landing page is to keep your customers' attention.
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Find out more information on how to create a landing page at www.youtube.com/watch?v=FUMu7rJhcBo.