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Where Can Co-Branded Cards Be Used.

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By Vickie Anderson


Many people have many questions regarding co-branded cards, questions like: who are they for? What are they? How are they used? Where are they used? Here is a short list of the most asked questions. Q.) Co-branding And What Is It? Letting a dominant or strong brand represent your company is co-branding. These brands have their logo or logos on the credit card of the business or company which they are representing. The relationship between the two, the company and the brands is a partnership which helps the company satisfy its customers and benefit its employees.

Q.) What Is A Co-branded Card? Co-branded cards are like normal credit or debit cards, which are represented by a certain brand. Brands such as Visa and MasterCard have their logos upon those cards, showing that your company is a co-branded company.

Co-branded Prepaid Cards Cards like the MasterCard credit card will allow you to access cash from almost anywhere around the world. MasterCard is a very well known brand and is accepted worldwide; in other words you can use this card regardless of your location or the time.

Gas Stations Gas stations accept cards which are co-branded such as a MasterCard credit card or a VISA prepaid card. They also let you benefit from special co-branded prepaid card programs which allow you to use the card to receive special points.

The same goes for a VISA credit or debit card as well. It lets you avail benefits from co-branded card programs which give you small discounts, and allow you to use card based services from anywhere you'd like.

Q.) Who Are These Cards Offered To? Most of the time co-branded cards are used by business owners depending on what type of business they have. Normally, these cards are requested by owners which have large scale businesses with a significantly large data base. Let's say you want to apply for the MasterCard credit card, but you do not know if you qualify for it. You may ask yourself a certain set of questions before you apply. These questions include:

You may purchase all items on credit or debit or you may withdraw cash first from the ATM if you have a debit card in order to make the purchases in the form of cash.

If the answer to all of these is positive, your company does qualify for the co-branded card program. Q.) Is The Company Owner The Only Holder Of The Card? No, the cards can be owned by the companies' employees as well. It is not necessary that the only person taking advantage is the owner; employees, clients, and customers also benefit from this.

The best benefit you can get from this program is that both brands VISA and MasterCard are accepted internationally, meaning if you own a MasterCard Credit Card, you can avail it anywhere. This is why co-branded cards are healthy for businesses around the world.




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